Creating opportunities that set business owners free.

It all begins with an idea. Maybe you are looking to acquire a business. Maybe you want to scale your existing one to new heights. Maybe the time has come, and you’d like to sell.

Whatever your journey ahead is, it’s an exciting one.
You just need the right support to guide you.

A message from our Managing Director, Graham Morgan

Morgan Shaw Advisory (MSA) is a Boutique M&A Corporate Advisory Firm, that uniquely offers business owners an all-encompassing EBITDA+ Six Steps to Success™ program, M&A Transaction services, our full Strategic Advisory Services and our array of Coaching and Mentoring Programs. We offer these specific services to help business owners not only maximise the value of their business, but maximise every opportunity to sell their business leaving nothing on the table.

MSA wants to see business owners significantly improve the value of their business way before a transaction. This is what we refer to as Game Ready. And when it finally does come to a transaction, whether that be a capital raise, an acquisition, an IPO, or an exit/sale of the business, MSA will manage the entire process from beginning to end.

  • EBITDA+ Six Steps to Success™ is the proven approach MSA has developed to significantly improve the performance of a business, make it less dependent on the owner, and get it ‘Game Ready’ to take full advantage of opportunities that may arise.

    Our transparent methodology and comprehensive guide will be essential to overcome the complexity of realising and releasing business asset value.

    EBITDA+ Six Steps to Success™ is our formula to maximise the value of your business.

  • We help set the values and vision that lay the foundation for strategic short and long-term planning. We specialise in crafting business roadmaps that align with your organisational goals, guiding you toward success. Our approach includes accountable 90-day team deliverable management plans, ensuring a focused and results-driven execution. We provide crucial process and structure support to streamline operations, coupled with leadership team building and personalized 121 mentoring for sustained growth.

    We’ll facilitate workshops, elevate your strategic thinking, assess your marketing, sales, operations, and people & culture and provide personal ongoing support to fortify these pillars of your business.

    Most importantly, we help business owners establish strong succession plans that enable them to move on to their next adventure, whatever that may be.

  • Circumstances change and most business owners will at some point consider exiting their business, whether as a straightforward sale, an IPO, or a merger.

    Our mission is to improve the value of your business through the transaction process and increase the chances of a successful sale.

    It is important to safeguarding your legacy, and we will guide you through this intricate journey to find the right buyer for your business.

    Most of the heavy lifting will be done by us, and we will ensure a seamless process and minimise the effort and distraction caused for shareholders and management. Our goal is to simplify the process and minimise the stress and pressure at sale time.

    Over the years, our team has been involved in numerous transactions and in many cases sat on the buyer’s side of the table. We know what a potential buyer will look for when screening your business, every step of the way.

  • In the dynamic landscape of business, where challenges are inevitable, seeking extra support is crucial. MSA recognises the significance of additional support, not only for business owners but also for their teams.

    Our commitment is to offer a unique blend of expertise and encouragement tailored to bridge knowledge gaps within your business, and there are multiple programs to choose from:

    1. CEO and C-Suite
    Peer-to-peer coaching and mentoring (The Executive Connection)

    2. 121 coaching and mentoring for Exec Team/Leadership team individual, one-on-one.

    3. 1-to-many coaching and mentoring (Senior Leadership Teams as a group)

We Care.

3 services, or the
all-inclusive option.
Your Choice!

Things can be complicated, so we’ve made
it simple.

You can choose from:

  1. Strategic Advisory - for help setting your strategy working with your team, unpacking roadblocks and setting your business up for success.

  2. Transaction (M&A) - for when you’re looking for the next big step in your business’s journey; whether that be an acquisition, merger, capital raise, management buyout, or selling the business. We’ll do the heavy lifting and guide you through the process safely.

  3. Coaching & Mentoring - for that extra support whether its peer to peer support or 121 coaching and mentoring for you or your entire team.

    OR, all three with….

  4. EBITDA+ Six Steps to Success - where you can have everything above in one neat package to get your business Game Ready to talk full advantage of opportunity that may arise to maximise the value of your business.

Are you...
keen to sell your business, planning for the future, or looking for support?

We can help.

The MSA Difference:

  • We provide a combination of Strategy Advisory, M&A Transaction as well as individual, team or peer-to-peer Coaching & Mentoring services.

  • We always look at our client’s business through ‘buyer’s eyes’.

  • We ensure our clients are ‘Game Ready’ in advance of an event, maximising the value prior to any transaction.

  • We ‘walk alongside’ our clients on their journey and as a team, so business owners get all of us.

MSA was founded on three key principles:

  1. We help business owners realise their personal and professional ambitions and create the business they always wanted.

  2. We help business owners release the maximum value for their business when they decide to sell.

  3. We minimise the stress and pressure, and keep business owners and everyone involved safe and sane.

The MSA Deals

Want to learn how to engineer a $30M exit?
Get your FREE excerpt here.

Written by: Graham Morgan

If you are interested in purchasing the entire book
“How to engineer a $30M exit”
please contact us here.

  • I was extremely impressed working with Graham and his team. Their expertise, professionalism, clear communication and responsiveness was critical for our business during a challenging time. Thank you!

    Natalie T

  • The support provided by MSA was nothing short of exemplary. There was never a moment that we didn’t know what was happening. The communication and responsiveness were also a remarkable strength of MSA.

    Marc Russell

  • They have made every effort to understand both our business and personal objectives through a professional and collaborative approach. It is also great to have an experienced and knowledgeable sounding board just a call or email away. No query or issue is too big or small!

    Stuart McNeil

  • MSA reviewed our business, built a roadmap and kept us on track for out future growth and targets - all of which the team did very well. I'd recommend the MSA team to anyone considering such services.

    Paul Mead

  • New List Item

    We initially engaged with MSA to provide us an advisory board function to help us grow and mature our business. The team were exceptional and helped clarify and refine our strategy and tactical plans. We eventually were acquired, and MSA helped with the process also! Highly recommend their services.

Visit Us.

Morgan Shaw Advisory
Suite 3.02, Level 3
89 York Street
Sydney NSW 2000
+61 1300 980 344
info@morganshawadvisory.com